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High Five Grant for Moms: What It Really Is, Who Qualifies, and How to Apply

Quick Answer

The HIGH FIVE Grant for Moms™ is a business grant competition hosted by The Mama Ladder, designed for mothers who already own and operate a for-profit business. It is not a general financial-hardship grant, applicants must show existing business revenue, not household income. The 2026 cycle is scheduled to open for applications on September 1, 2026. It is not designed for mothers who are unemployed, between jobs, or looking for help with everyday living expenses. If that’s your situation, skip to the alternative grants for women entrepreneurs section below.

This guide covers everything you need to know about the High Five Grant:

What Is the High Five Grant for Moms?

The High Five Grant for Moms (also written as #HighFiveGrant) is a business grant program created by The Mama Ladder, a company founded by Crystalee Beck that focuses on supporting mothers who run their own businesses. Beck started the program after building her own marketing agency, Comma Copywriters, into a million-dollar business while raising four children. The grant’s stated mission is to help other “mompreneurs” get similar traction. The grant has been awarded since 2018 and has historically run as a competition-style program rather than a first-come, first-served application process.

Unlike government assistance programs or nonprofit emergency funds, this is not designed to cover living expenses, childcare costs, or housing. It’s built specifically for women entrepreneurs who are also mothers and who want capital to grow an existing business.

Since 2018, the program has awarded more than $115,500 in cash grants and over $43,000 in additional goods and services to mom-owned businesses, with a publicly stated goal of reaching $1 million in total grants awarded by 2033. The program has been referenced by outlets including NerdWallet, and Forbes in roundups of small-business grants for women.

Who the High Five Grant Is (and Isn't) For

This is the part most “grants for moms” search results gloss over. Based on the official eligibility criteria published by The Mama Ladder, you generally need to meet all four of the following:

This grant is best suited for:

It is not designed for:

If you’re a mother looking for general financial assistance rather than business funding, programs built for that purpose, such as grants for single mothers, housing assistance programs, or emergency financial aid funds, will typically be a better fit than a business competition like this one.

High Five Grant Eligibility Requirements

Based on eligibility criteria published on The Mama Ladder’s official site, applicants have generally needed to meet requirements along these lines:

Requirement
What It Has Meant
Motherhood status
Applicant is a mom, including expecting mothers, stepmoms, and foster moms
Business ownership
Applicant owns at least 50% of a for-profit, product- or service-based business
Revenue history
Business has generated verifiable revenue (published ranges have fallen roughly between $10,000 and $500,000 in the prior 12 months)
Business location
Business is headquartered in the United States or Canada

Important: Exact income and revenue thresholds, geographic restrictions, and other eligibility rules can change from one grant cycle to the next. Always verify the latest High Five Grant eligibility requirements on the official website before you begin preparing an application.

How the Application Process Has Worked

Step 1: Confirm Eligibility First

Don’t invest time in the application if your business doesn’t meet the revenue or ownership threshold, check the current criteria. Professional grant research services can help you find relevant grant opportunities based on your business profile and eligibility.

Step 2: Complete the Application.

Plan for roughly 30–60 minutes. You’ll typically be asked to explain your business, your growth plans, and the personal story behind why you started it. A professional grant writing partner can help you prepare a stronger, more compelling application.

Step 3: Post your "why" on Social Media

Applicants are usually asked to share a public post, a photo or short story about the motivation behind their business, using the hashtag #highfivegrant and tagging the program’s official accounts and title sponsor. 

Step 4: Check for an Application Fee

In past cycles, the program has charged an application fee, with the stated policy that fee revenue funds the grant pool itself. Fee amounts and whether a fee applies at all can change by year, confirm the current terms before submitting payment.

Step 5: Wait for Announcement

A judging panel of vetted entrepreneurs reviews all applications and narrows the pool to finalists.

Step 6: Promote your Public Vote

If you’re selected as a finalist, the next stage is a public voting period, so being prepared to rally support from your customers, friends, and social network genuinely affects outcomes, this is a competition with a public component, not a blind merit review.

How Grant Writing Company Can Help

Preparing a strong grant application for a competitive, story-driven grant like this one is different from filling out a standard funding request. It requires a clear narrative, organized documentation, and an application built to stand out among many other applicants.

Grant Writing Company works with individuals and business owners to:

If you’re weighing whether the High Five Grant, or a different funding opportunity entirely, makes sense for your business or family, our team can help you evaluate the options before you invest time in an application.

2026 Application Timeline (As Published)

According to the official Mama Ladder website, the planned 2026 cycle follows this general structure:

Stage
Reported 2026 Dates
Applications open
September 1–30, 2026
Judging period
October 1–14, 2026
Finalists announced
October 10, 2026
Public voting
October 14–21, 2026
Winners announced
October 23, 2026

These dates come from The Mama Ladder’s published materials for the 2026 cycle. These dates can shift, so confirm the current schedule directly on the official High Five Grant page before planning around it.

What the Grant Has Historically Awarded

Award structures have changed across grant cycles, which is worth knowing if you come across older articles quoting different figures. Here’s how prize amounts have been reported in past cycles:

Grant Cycle (as reported)
Grand Prize
Runner-Up Awards
2019–2020 cycles
$5,000
$2,000 / $1,000 / $500 (multiple finalists)
2024–2025 cycle
$10,000 (plus reported add-ons like services and event access)
$5,000 / $2,500 / $1,000 (multiple honorable mentions)

The organization has also reported cumulative totals awarded since the program’s 2018 launch. Because award amounts, structure, and any non-cash perks (such as services or event tickets) can vary by cycle, treat any specific dollar figure as historical unless it’s confirmed on the current official page.

Common Misconceptions

Misconception 1: "This is free money for any mom who needs it"

It isn’t. It’s a competitive business grant with financial eligibility thresholds, aimed at existing entrepreneurs.

Misconception 2: "There's a guaranteed application fee"

Fee policies have varied by cycle; some years included a fee, and terms can change. Confirm current terms rather than assuming last year’s applied.

Tips If You're Considering Applying

Common Reasons Applications Fall Short

Many applicants underestimate how important a compelling narrative is. Learn how to avoid these and other common errors in our guide, Top Grant Writing Mistakes and How to Avoid Them.” 

High Five Grant Alternatives for Women Entrepreneurs

If your business doesn’t yet meet the revenue threshold, or you’re looking for financial assistance rather than a business competition, these categories of programs are worth researching:

Alternative Grant Program
Best For
Repayment Required
General Eligibility Focus
High Five Grant
Established mom-owned businesses with existing revenue
No
Business ownership + revenue
Atomic Grants for Women Entrepreneurs
Women-owned startups and small businesses seeking growth funding
No
Women entrepreneurs with eligible businesses
Women and minority-owned small businesses
No
Small business ownership and application requirements
Beauty businesses founded by underrepresented entrepreneurs
No
Inclusive beauty brands and founders
Small businesses looking for funding and business support
No
Eligible U.S. small business owners
Women entrepreneurs at various stages of business
No
Women-owned businesses across industries
Small businesses needing financial support and digital resources
No
Eligible small businesses, often with a focus on growth and resilience
Women entrepreneurs launching or expanding businesses
No
Women-owned businesses meeting program criteria
Women-owned businesses seeking funding and mentorship
No
Women entrepreneurs and small business owners

Want to explore more funding options? Read our guide, Types of Grants Available in the US, for a comprehensive overview of grants available to small businesses, women entrepreneurs, nonprofits, startups, and more. 

Conclusion

The High Five Grant for Moms is a real, established business grant program, but it’s built for mothers who already run a revenue-generating business, not as a general source of financial assistance. Understanding that distinction up front can save you time and help you focus your search in the right direction, whether that means preparing a strong High Five Grant application or exploring one of the many other grant programs available to mothers and families.

Because eligibility rules, award amounts, deadlines, and fees can change between cycles, always verify the latest information on the official High Five Grant website before applying. If you’d like help evaluating whether this program, or another funding opportunity, fits your situation, Grant Writing Company’s team is available to help you research options and prepare a stronger application.

Frequently Asked Questions

What is the High Five Grant for Moms?

It’s a business grant competition run by The Mama Ladder for mothers who own for-profit businesses, offering cash awards that don’t need to be repaid.

 It has been publicly run since 2018 by The Mama Ladder, with documented sponsors and past winners. As with any grant, confirm current details through the official site before submitting personal or business information.

Historically, mothers who own at least 50% of a for-profit business with documented revenue, based in the U.S. or Canada. Verify current eligibility rules on the official site.

Award amounts have varied by cycle, with grand prizes reported between $5,000 and $10,000 in different years, plus smaller runner-up awards. Confirm current figures officially.

Yes, motherhood status alone doesn’t determine eligibility here; business ownership and revenue do. A single mother who owns a qualifying business could apply.

Based on the eligibility criteria, applicants should expect to document business ownership percentage and revenue. Confirm the full document list on the official application.

Past cycles have followed a multi-week process: application review, finalist announcement, public voting, then winner announcement, often spanning about six to eight weeks total.

Search for “The Mama Ladder High Five Grant” to find the current official page, since URLs and program details can change between cycles.

No. Like most grants, High Five Grant funds do not need to be repaid, this distinguishes it from a business loan.

 Eligibility centers on business ownership and revenue rather than employment status, so both working mothers and stay-at-home moms who own a qualifying business may be eligible.

Before You Apply: This guide is for informational purposes only and reflects publicly available information. Grant details, eligibility requirements, deadlines, and funding availability may change at any time. Always verify current details on the official High Five Grant page before applying.

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Author-Sarah T

Grant Research Analyst

Sarah T. is a Grant Research Analyst with more than 18 years of experience researching grant programs and funding opportunities for small businesses, nonprofits, startups, and entrepreneurs. She specializes in reviewing eligibility requirements, analyzing funding guidelines, and monitoring updates to government, corporate, and foundation grant programs. Her work focuses on producing accurate, well-researched funding resources by verifying information against official grant announcements, program guidelines, and funding agency documentation. Through her research, she helps readers understand grant eligibility, application requirements, deadlines, and program criteria with clear, reliable, and up-to-date information.

Reviewed By-Emily Carter